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What is the significance of 'social class' in consumer decision - making? What is the significance of 'social class' in consumer decision - making? It

What is the significance of 'social class' in consumer decision

-

making?

What is the significance of 'social class' in consumer decision

-

making?

It is unrelated to purchasing habits.

Determines the consumer's age group.

Influences preferences and purchasing behavior.

Focuses on the marketing mix.

Relates to product functionality only.

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