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@What* is *your *favorite *consumer* behavior *theory*and *expain *why?* Could you please explain about*utility *theory* and give detailed explanation why it could be my favorite.
@What* is *your *favorite *consumer* behavior *theory*and *expain *why?* Could you please explain about*utility *theory* and give detailed explanation why it could be my favorite. Thank you
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Contemporary Business
Authors: Louis E. Boone, Micheal H. Khan, DAvid L. Kurtz, Brahm M. Canzer
1st Canadian Edition
978-1118161739, 1118161734
