1. What is your impression of an "employee-friendly" culture? Would this work in other organizations? Why or why not? What would it take to make it work?
2. How might an understanding of organizational behavior help CEO Jim Goodnight lead his company? Be specific. How about first-line company supervisors? Again, be specific.
3. What do you think has contributed to SAS's low turnover? Why is low turnover good for a company?
4. Look back at the statements made by the SAS employee on the Best Companies survey. What does that tell you about the importance of understanding individual behavior?