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What microeconomic and macroeconomic factors would influence a firm's pricing strategy? How should a manager in Starbucks Corporation plan for changes in pricing to forecast

  1. What microeconomic and macroeconomic factors would influence a firm's pricing strategy?
  2. How should a manager in Starbucks Corporation plan for changes in pricing to forecast necessary operations adjustments related to pricing? Provide five (5) examples of this.
  3. Which of the five examples is most feasible for a manager to use in forecasting operations adjustments associated with anticipated price changes?

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