What operations and supply chain strategy should BYD pursue given the business strategy defined in the photo? Explain this strategy in terms of a mission, objectives, distinctive competence and major decisions (process, quality, capacity, inventory, and supply chain). How will this strategy contribute to the competitive advantage of the company?
The BYD Company makes use of a low-value method as its foundation for competition, the business' primary advantage is its low labor fees and access to technology. The enterprise is able to keep it's charges low because it has access to reasonably-priced resources in China, and allows housing for employees keeping other costs low. In addition, the company has invested closely in automated production procedures, which permits it to keep its production expenses low. The corporation continues to pursue the Chinese and international markets for electric vehicles, and continues to meet the needs of consumers. The Chinese marketplace for electric cars is growing hastily, and BYD Corporation has positioned itself to take advantage of this opportunity. The Chinese and American governments are supportive of the electrical car enterprise, and this affords a favorable atmosphere for BYD to expand globally and produce elsewhere. The BYD Company focuses awareness on this market so that it will gain the title for the leading manufacturer of electrical automobiles, surpassing even Tesla. The organisation would plan for a selling factor of $40,000 average, which is comparatively more affordable than other electric powered automobiles available on the market. The enterprise should continue to blend automobiles, commercial vehicles/buses, and bikes in its manufacturing to cater to most of the people as well as the ones seeking out less expensive luxury electric vehicles. This combination will permit them to fulfill the desires of Chinese and international markets, while providing inventory to the public and commercial buyers. The BYD Company has grown at a moderate pace, and continues to grow steadily keeping up with economic demands and not straining their resources. In conclusion, the business enterprise must additionally make sure that it has the essential sources in location to guide its increased capacity of production, sourcing locally. Their business approach must also encompass a focal point on research and improvement (not only for their products, but also from an environmental standpoint). Similarly, studies and development will assist the business to maintain its low costs and keep its products competitive. The enterprise's business strategy should also encompass a focal point on advertising and marketing and income, expanding its production capability and global reach. Using this business strategy will permit the agency to create focus on its merchandise and to generate demand for its brand and product
