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What strategic imperatives should firms consider when expanding into emerging markets characterized by cultural nuances, regulatory intricacies, and socioeconomic disparities, and how can they localize
What strategic imperatives should firms consider when expanding into emerging markets characterized by cultural nuances, regulatory intricacies, and socioeconomic disparities, and how can they localize their value propositions to resonate with diverse consumer segments while mitigating market entry risks ?
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Inventory Management
Authors: Steven M. Bragg
3rd Edition
1642210064, 978-1642210064
