Question
What type of customers will you be making your appeals to? If your company is considering selling its products to the Institutional market.Give specific examples.
What type of customers will you be making your appeals to? If your company is considering
selling its products to the Institutional market.Give specific examples. (6 Marks Word Limit (150- 200)
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Essentials of Marketing Research
Authors: Joseph Hair, Mary Wolfinbarger, Robert Bush, David Ortinau
2nd edition
73404829, 978-0073404820
