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what will be the'Effect of Technology on Strategy and Strategy on Technology in the Area of: FMCG Introduction to the FMCG covering the dynamics between
what will be the'Effect of Technology on Strategy and Strategy on Technology in the Area of: FMCG
Introduction to the FMCG covering the dynamics between strategy and technology..
- How strategy and technology have developed a dynamic relationship in FMCG
- What can we expect from this interplay of strategy-technology in the future in that FMCG INDUSTRY?
- Conclusion.
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
13th Edition
0136079415, 978-0136079415
