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When a new product is released, it begins its journey through the product life cycle: introduction, growth, maturity, and decline. As a consumer, can you
When a new product is released, it begins its journey through the product life cycle: introduction, growth, maturity, and decline. As a consumer, can you think of a product that you have watched go through all 4 stages? Did it happen slowly or quickly, and why do you think that was so?
Generally, the journey through the product life cycle is quicker now-a-days. Why? Can you think of a product that is purposely killed off early when it could have lasted for years?
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