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When classifying retailers ( as in lecture ) large, limited - service discount - oriented stores can be broken into two major groups: _ _
When classifying retailers as in lecture large, limitedservice discountoriented stores can be broken into two major groups: and
a
lownoservice; fullservice
b
general mass merchandiser; specialty mass merchandiser
c
chains; franchises
d
dominant; subordinate
e
instore; nonstore
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