When Gemma attended her high school reunion fourteen years after graduating, she decided wore an expensive designer dress even though a dress she bought at a sale was much more flattering Gemma wanted to make a fashion statement and also wanted the dress to reflect her successful career as an editor of a well $-$known fashion magazine Which of the following criteria is most likely responsible for Gemma's choice of dress $?$ a$.$ Egalitarian criteria bHedonic criteria Utilitarian criteria d$.$ Relative criteria e$.$ Rational criteria