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When looking at Walmart's strategy for determining which customer needs to satisfy, they have elected to focus almost exclusively on cost . ( e .
When looking at Walmart's strategy for determining which customer needs to satisfy, they have elected to focus almost exclusively on costeg They try to ensure that just about everyone can afford to shop there. Which of the following statements seem plausible?
Ikea sells low cost furniture and home goods. Because Walmart has a broader product line, it is not within Ikea's strategic group.
Competitor Target does not try to be a shopping venue for everyone regardless of income. Instead, they offer reasonably comparable prices to Walmart, but create a better shopping experience, and focus on customers who care more about style and quality. Target is engaging in an integrated costleadershipdifferentiation strategy.
The human resource management support function of Walmart helps keep prices low by keeping headcount stable all year long.
Supplychain management is not a key, valuechain activity for Walmart, as it tries to find differentiated products for its customers.
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