When making decisions - consumers have many choices today. They also have a choice of companies to choose from and ways to actually receive their products. Thinking about products that you may have purchased recently (larger products such as: clothing, phone, computer, etc.) what were the main criteria you used to make your final decision? In other words, what was most important to you as you made that final decision? How do you think the organization or company did marketing the product? Marketing the product to you and/or your segment of the market? What would you suggest if you were on the marketing team for this company to further their exposure and possible sales?