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When Meta launched its new social media app Threads, the app received 3 0 million sign - ups in its first week, including large numbers
When Meta launched its new social media app Threads, the app received million signups in its first week, including large numbers of brands and celebrities. Threads was also the top free app on Apple's App Store during its launch. Meta closely integrated Threads with Instagram since it felt that most Instagram users would utilize both of its platforms. For Meta, the introduction of Threads was what type of growth strategy?
Market penetration
Diversification
Product development
Parallel development
Market development
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