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When Park and Friedman started Fitbit, one of the most important first steps was creating a business plan. To fund expansion, the company issued stock.

When Park and Friedman started Fitbit, one of the most important first steps was creating a business plan. To fund expansion, the company issued stock. The sale of stock relates to the component of the business plan.

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financial planning

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sales forecasting

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goal setting

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strategy development

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