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When the new father left the maternity ward to find something to eat, he was surprised to see he could buy McDonald's fast food in

When the new father left the maternity ward to find something to eat, he was surprised to see he could buy McDonald's fast food in the hospital dining room. What is McDonald's utilizing?

Question 10 options:

logistical distribution alliance

a nontraditional channel

multiplicative channels

a licensing alliance

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