Question
When using the Total Cost of Ownership concept, explain how a supplier with a higher unit price and higher tooling cost can end up being
When using the Total Cost of Ownership concept, explain how a supplier with a higher unit price and higher tooling cost can end up being more cost-effective than another supplier with a lower unit price and tooling cost.
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Strategic Marketing
Authors: Nigel Piercy and David Cravens
10th edition
78028906, 978-0078028908
