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Which branch of economic theory seeks to explain why firms often prefer foreign direct investment over licensing as a strategy for entering foreign markets? Multiple
Which branch of economic theory seeks to explain why firms often prefer foreign direct investment over licensing as a strategy for entering foreign markets?
Multiple Choice
multipoint competition theory
product lifecycle theory
strategic behavior theory
internalization theory
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Introduction To Hospitality Management
Authors: John R Walker
3rd Edition
0135061385, 9780135061381
