which is NOT one of the three steps to take in segmenting customers into groups Arturo makes and sells organic frozen yogurt with fresh fruit toppings. He wants to price discriminate based on people's differing preferences for organic food, o that those with the most inelastic demand for organic food pay the highest price To which group should he give discount coupons for his yogurt?

members of the local organic food co$-$op

people who come to the community's weekly farmer's market

customers of a local fast$-$food restaurant

students at the local art school