Which is true of inbound marketing? a. Tactical examples are advertising, and personal selling. b. Interested consumers find the product and its messaging by using online techniques that marketers facilitate. c. Consumers hear about a product through broadcast marketing method d. Product messaging is not important in inbound marketing. Search engine marketing includes search engine optimization and: a. pay-per-click advertising b. outbound SMS C. email blasts d. display advertising City transit services often offer different riders a unique price to ride based on age, employment, etc. This is an example of a policy. a. bundle-pricing policy D. one-price policy c. penetration strategy d. flexible price Support goods that include tools and office equipment and are usually purchased in small-order sizes by buyers are called: a. supplies b. accessory equipment c. installations d. raw materials