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Which of the following firms fits the definition of an export marketer the best? a- Lorrie's sells jewelry, but serves customers in the US only.
Which of the following firms fits the definition of an "export marketer" the best?
a- Lorrie's sells jewelry, but serves customers in the US only.
b- Conny's sells its watches to countries all over the world.
c- Lenny's sells home decor. It carefully researches customer needs in various countries, identifies target markets, and tailors its market mix factors to market to the various customer segments in those countries.
d- Benny's sells the same shoes in the US and Canada.
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