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Which of the following is an accurate statement about building customer relationships in the modern marketing era? Question content area bottom Part 1 A. Digital
Which of the following is an accurate statement about building customer relationships in the modern marketing era? Question content area bottom Part 1 A. Digital technologies and social media have caused a decline in customer-engagement marketing. B. New digital and social media relationship tools are a fad which marketers can safely ignore. C. Building relationships through consumer-generated content is expensive and takes time. D. Digital technologies and social media have had little impact on relationship building. E. Customers have no role in managing relationships and creating personal brand experiences
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