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Which of the following is FALSE about Order Winners and Order Qualifiers Order Winners and Order Qualifiers for a firm are determined by Marketing function

Which of the following is FALSE about Order Winners and Order Qualifiers

Order Winners and Order Qualifiers for a firm are determined by Marketing function and provided by Operations and Supply Chain Function.

To be successful and beat competition in the market, a firm should continously improve on Order Qualifiers.

What is considered an Order Winner today, might become an Order Qualifier tomorrow.

None of the above

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