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Which of the following is not a frequently used strategic approach to setting a company apart from rivals, delivering superior value, achieving competitive advantage, and
Which of the following is not a frequently used strategic approach to setting a company apart from rivals, delivering superior value, achieving competitive advantage, and converting buyers into loval customers?
Competing successfully and profitably against rivals on the basis of such differentiating features as higher quality, wider product selection, added performance, valueadded services, more attractive styling, technological superiority, or some other attributes that set a company's product offering apart from those of rivals
Striving to be more profitable than rivals and aiming for a competitive edge based on bigger profit margins
Focusing on a narrow market niche and winning a competitive edge by doing a better job than rivals of satisfying the special needs and tastes of buyers comprising the niche
Striving to be the industry's lowcost provider, thereby aiming for a costbased competitive advantage over rivals that can become the basis for charging lower prices andor earning higher profits
Developing competitively valuable resources and capabilities that rivals can't easily imitate or trump with resources or capabilities of their own
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