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Which of the following is not a reason why the sales effects of advertising are hard to see in changes in weekly sales figures? Question

Which of the following is not a reason why the sales effects of advertising are hard to see in changes in weekly sales figures?

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7

options:

Advertising is rarely switched on and off neatly

The effect of advertising is spread very thinly over time

Because advertising is ignored by most people

There is a lot of 'noise' in the market

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