Which of the following performance measures should be included in the customer perspective of Kia$$s Balanced Scorecard? Assume that Kia follows the cost leadership strategy.

Group of answer choices

Trick question $$ the customer perspective is relevant only for firms that follow the product differentiation strategy

Number of new process innovations that reduce costs

Customer perception that Kia sells cutting$-$edge, premium vehicles

Customer perception that Kia has lower prices than Toyota and Hyundai

Customer perception that Kia has lower prices than BMW and Audi