Which of the following statements about Brand Equity is LEAST ACCURATE a It can provide the marketer a relative advantage over competitors b It can allow the marketer to charge a premium price for its products c It can be leveraged by taking advantage of licensing opportunities d It is cheap and ea...

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Which of the following statements about Brand Equity is LEAST ACCURATE? a . It can provide the marketer a relative advantage over competitors. b .

Which of the following statements about Brand Equity is LEAST ACCURATE?

.

It can provide the marketer a relative advantage over competitors.

.

It can allow the marketer to charge a premium price for its products.

.

It can be leveraged by taking advantage of licensing opportunities.

.

It is cheap and easy to achieve high levels of brand equity very quickly.

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