Which of the following statements about maximizing the competitive power of capabilities and competencies by dynamically managing a company's resource pool is false? The imperatives of keeping a company's capabilities matched to ongoing changes in both market conditions and its own circumstances, coupled with the normal capability-enhancing buildup of experience and know-how over time, make it appropriate to view a company as a bundle of evolving resources and capabilities. A company's capabilities and competencies must be continually refreshed and recalibrated to remain aligned with changing customer expectations, ever-evolving competitive conditions, and a company's own strategic initiatives to outcompete rivals. The quickest, cheapest, and most reliable way to refresh and strengthen a company's portfolio of competencies and capabilities is by either acquiring another company with attractive and dynamically-evolving resource capabilities or by entering into collaborative partnerships with suppliers or other companies having cutting-edge expertise. One of the managerial difference-makers in successfully overcoming the challenge of building a dynamically evolving set of competencies and capabilities with maximum competitive power in the marketplace is having the acumen/foresight (or spotting opportunities) to develop new or innovatively-enhanced resources and capabilities. The organization momentum that comes from astute and timely managerial efforts to create and maintain a formidable portfolio of resources and capabilities is often sufficient to keep a company's sales and profit performance humming