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Which of the following statements best describes the difference between a fad and a trend in the context of marketing?A fad is usually associated with
Which of the following statements best describes the difference between a fad and a trend in the context of marketing?A fad is usually associated with luxury items, while a trend is more affordable.A
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Operations Management Processes and Supply Chains
Authors: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman
11th edition
978-0133872460, 133872467, 133872130, 978-0133872682, 133872688, 978-0133872132
