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Which of the following statements is correct regarding consumer buying decisions? A . Consumers are often unaware of what influences their purchases. B . A
Which of the following statements is correct regarding consumer buying decisions?
A Consumers are often unaware of what influences their purchases.
B A buyer's characteristics such as age and income have little influence on buying decisions.
C The consumer buying decision process is of little interest to marketers.
D Marketers are interested in what and where consumers buy, but not how much they buy.
E The easiest part of studying buying decisions is determining the whys behind consumer buying behavior.
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