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Which of the following terms describes a pricing strategy in which a new product's initial price is set relatively low in order to gain a
- Which of the following terms describes a pricing strategy in which a new product's initial price is set relatively low in order to gain a large market share?
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Financial Accounting The Impact on Decision Makers
Authors: Gary A. Porter, Curtis L. Norton
9th edition
130565417X, 1305654174, 9781285972572 , 978-1285182964
