Question
Which of these best describes the marketing practice of the selling concept? options: It focuses on a hard sell of product goods even if the
Which of these best describes the marketing practice of the selling concept?
options:
It focuses on a "hard sell" of product goods even if the consumer is not looking for them
It is considered to be very consumer friendly
It tends be build a strong lifetime value with the consumer
It is responsible for building strong brand loyalty
It benefits customers more than many other marketing strategies
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
