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Which one of the following is not a demographic base for segmentation? a. education b. occupation c. religion d. personality
Which one of the following is not a demographic base for segmentation? a. education
b. occupation
c. religion
d. personality
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Advertising Promotion And Other Aspects Of Integrated Marketing Communications
Authors: Terence Shimp, Craig Andrews
9th Edition
978-1111580216, 1111580219
