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Which stage of the consumer decision process does tension typically occur? 1. Recognize a problem or need 2. Search for information 3. Evaluate and compare
Which stage of the consumer decision process does tension typically occur? 1. Recognize a problem or need 2. Search for information 3. Evaluate and compare options 4. Make the purchase 5. Evaluate the purchase decision
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How To Understand Business Finance
Authors: Bob Cinnamon, Brian Helweg-Larsen
2nd Edition
0749460202, 978-0749460204
