Question
Which survey question type is the best example of a Likert scale? Select one: a. On a scale of 1-5, how happy are you with
Which survey question type is the best example of a Likert scale?
Select one:
a. On a scale of 1-5, how happy are you with your cable provider? Not satisfied at all 1 2 3 4 5 Extremely satisfied
b. My cable TV service, overall, is: Poor Fair Good Very good Excellent
c. I am extremely satisfied with my cable provider. Strongly disagree 1 2 3 4 5 Strongly agree
d. How important is customer service to your overall satisfaction with your cable provider? Not at all 1 2 3 4 5 Extremely
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Marketing The Core
Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius
5th edition
9780077517083, 78028922, 77517083, 978-0078028922
