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Which type of business analytics answers the question: What is the optimal level of advertising expenditures to maximize sales revenue?What is the customer lifetime value

Which type of business analytics answers the question: "What is the optimal level of advertising expenditures to maximize sales revenue?"What is the customer lifetime value using the following information? Sales revenue: 100 Gross profit margin: 0.20 Product cost margin: 0.80 Average number of repeat purchases: 20 Minimum number of repeat purchases: 3 Maximum number of repeat purchases: 100

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