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While most insurance companies use humor to make people pay attention to the ads, they all still attempt to use ads to create unique positions.
While most insurance companies use humor to make people pay attention to the ads, they all still attempt to use ads to create unique positions. In comparing these three insurance company ads Allstate - Park Avenue, Gieco - Morning Motivation with DJ Khaled and Farmer's - Hall of Fame; describe thepositions each is establishing in the minds of target consumers.
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