Question
Who are the current customers/users for Dairy Queen? Include information related to demographics, psychographics and buying behavior, price sensitivity, customer satisfaction and loyalty.
Who are the current customers/users for Dairy Queen? Include information related to demographics, psychographics and buying behavior, price sensitivity, customer satisfaction and loyalty.
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Business Research Methods
Authors: Donald R. Cooper, Pamela S. Schindler
12th edition
9780077774431, 0073521507, 77774434, 978-0073521503
