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Why do businesses in this kind of market structure (oligopolies) advertise during the Super Bowl? Why do businesses in perfect competition avoid preparing and airing

Why do businesses in this kind of market structure (oligopolies) advertise during the Super Bowl? Why do businesses in perfect competition avoid preparing and airing commercials during the Superbowl? Why do businesses in monopolistic competition avoid preparing and airing commercials during the Superbowl? Why do businesses in monopoly avoid preparing and airing commercials during the Superbowl

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