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Why do firms make foreign direct investment (instead of domestic venturing and other modes of internationalisation)?Explain
Why do firms make foreign direct investment (instead of domestic venturing and other modes of internationalisation)?Explain
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Firms often choose foreign direct investment FDI over domestic venturing and other modes of internationalization for several reasons 1 Access to New Markets FDI allows firms to enter new markets and a...
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
