Question
Why should companies develop and introduce new products? a. Because new products are almost always successful b. Because failing to do so can threaten the
Why should companies develop and introduce new products?
a.Because new products are almost always successful
b.Because failing to do so can threaten the future success of the firm
c.To replace deleted products so the broadness of the marketing mix remains unchanged
d.To keep their product designers busy
e.Because it is relatively inexpensive and therefore worth the time
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Corporate Financial Accounting
Authors: Carl S. Warren, James M. Reeve, Jonathan Duchac
15th Edition
978-1337398169
