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Whyisimportanttofocusonindustrieswhenexaminingglobalization?Developalistingof genericelementsofaglobalindustry(e.g.,globalcustomers).Whataretheindustrydriversfor globalindustry?Theapplianceindustryproducesproductsthatareusedineverycountry.Isita globalindustry?Willtheindustryevolveliketheautomobileindustrytothepointthattherearea smallnumberofinternationalfirmspresentinallmajormarkets?Whataretheglobaldrivers? Wouldthedriversbedifferentifwewereexaminingtheautomobileindustryinsteadofthe applianceindustry?How?

Whyisimportanttofocusonindustrieswhenexaminingglobalization?Developalistingof

genericelementsofaglobalindustry(e.g.,globalcustomers).Whataretheindustrydriversfor

globalindustry?Theapplianceindustryproducesproductsthatareusedineverycountry.Isita

globalindustry?Willtheindustryevolveliketheautomobileindustrytothepointthattherearea

smallnumberofinternationalfirmspresentinallmajormarkets?Whataretheglobaldrivers?

Wouldthedriversbedifferentifwewereexaminingtheautomobileindustryinsteadofthe

applianceindustry?How?

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