Question
Wildlife Escapes Sdn Bhd generates average revenue of RM9,200 per person on its five-day package tours to wildlife parks in Africa. The variable costs per
Wildlife Escapes Sdn Bhd generates average revenue of RM9,200 per person on its five-day package tours to wildlife parks in Africa. The variable costs per person are:
RM | |
Airfare | 3,500 |
Ground transportation | 920 |
Park tickets and other costs | 240 |
Annual fixed costs total RM1,287,000.
Required:
a) | Calculate the number of package tours and sales value that must be sold to break even. | |
(2 marks) | ||
b) | Calculate variable cost ratio and contribution margin ratio. | |
(2 marks) | ||
c) | Calculate the unit and sales revenue needed to earn a target profit of RM214,500. | |
(2 marks) | ||
d) | Based on (b) calculate the margin of safety in units, in sales value, and percentage. (Round your answer to two decimal places) | |
(3 marks) | ||
e) | If fixed costs increase by RM40,500, what will be the number of variable costs per unit that must be achieved to maintain the breakeven point as calculated in requirement (a)? | |
(4 marks) | ||
f) | Based on information in (b), the marketing manager proposes that the company can increase revenues by 30% by investing on additional advertising costs of RM130,000. Required: | |
i) | Prepare current and revised contribution margin income statement. | |
(4 marks) | ||
ii) | Calculate the percentage change in operating income and comment on the impact of revenues on this action. | |
(4 marks) | ||
iii) | Calculate the current and revised degree of operating leverage (DOL). Compare and comment on your findings. | |
(6 marks) | ||
iv) | Should management accept the manager’s proposal? Why. | |
(3 marks) |
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