Question
With social media becoming increasingly important and fewer people watching traditional commercials on television, what does Gillette need to do to maintain its strong brand
With social media becoming increasingly important and fewer people watching traditional commercials on television, what does Gillette need to do to maintain its strong brand image?
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
