With the given ratio for 2 years of a company. You need to compare, evaluate and analyze the company's performance. Focus on the highlight and chaining, re-connecting the scales for a panorama of information and depth (cause & effect) about the business situation of the company

2011 2012 PROFITABILITY 22.3% 17.3% ROE = GEARING Gearing is a 'two-edged sword': it custs both ways: amplify both profit and loss to shareholders 2011 2012 Longterm Gearing = A/E 1.49 1.53 Gearing = D/A 0.33 0.35 Interest cover = 4.6 3.2 2011 2012 (ROA) ROCE = 15% 11.3% UTILIZE ASSET EFFICIENTLY 2011 2012 Net Assets utilization (turnover) = 2.6 2.54 Operating profit margin = Gross profit margin = Overheads % = EFFICIENCY IN WORKING CAPITAL MANAGEMENT Stock turnover = 67 78 Debtor collection period = 12 16 Creditor payment period = 41 43 Working capital cycle (cash cycle) = 38 50 PROFITABLE 2011 2012 5.87% 4.44% 34.06% 31.93% 28.19% 27.48% LIQUIDITY Shorterm Current ratio = Liquid ratio = 2011 2012 1.43 1.60 0.37 0.36