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[WK 6.2] Alphabet - Who and what drives the strategy. Question 1: How has Google's strategy been developed over the years? Question 2: What are
[WK 6.2] Alphabet - Who and what drives the strategy. Question 1: How has Google's strategy been developed over the years? Question 2: What are the strengths and weaknesses of their approach? Question 3: Suggest ways in which Google's approach to strategy development can be changed
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Corporate Information strategy and management
Authors: Lynda M. Applegate, Robert D. Austin, Deborah L. Soule
8th edition
