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World - Class Bull Decision - Making SpectrumT Decision 1 : Doing nothing ( remember , doing nothing I S a decision ) Pros: No

World-Class Bull Decision-Making SpectrumT
Decision 1: Doing nothing (remember, doing nothing IS a decision)
Pros: No change plan needed
Cons: Uncertainty, chaos, significant reputational risks, potential legal risks, loss of top producing employees, economic harm,
organizational failure
The next step is to establish the boundaries of the decision-making continuum. From the World-Class Bull case, it seems that
one can appropriate the perspectives of Fort Knox (i.e., legal manipulation is an element of good salesmanship) and Samantha
Williams (i.e., all manipulation is unethical) to establish these boundaries.
Decision 2(Samantha):
Decision 3: (Fort)
No manipulation allowed by anyone in any way
All legal modes of influence are allowed by anyone
Pros: Easy to communicate
Limits legal risks
Limits reputational risks
Cons: Limits competitiveness
Results in downsizing
Loss of highly productive employees
Impossible to enforce
Pros: Easy to communicate
Short-term competitiveness
Cons: Potential reputational risk
Loss of some committed staff
Change in org culture
Impossible to control
Given the consequences and implications of decisions 1,2, and 3, we likely need to consider decisions 4,5, and 6 that would
reside between decision 2 and 3 on the decision-making continuum.
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