Write a description of how you would pre-test your each of your communication materials. What type of market research would you recommend, and why? Would you use quantitative or qualitative techniques, or both? What is your rationale for your approach? How would you go about recruiting participants to take part in your market research? How would you measure reactions to your materials and analyze results of your pre-testing research. (You do NOT have to actually conduct the pre-testing. Just develop a plan.)