Question
Write a research proposal for a low-cost, no-frills airline (of your choice) understand the food travel habits of people for a brand or company of
a. Background of the low-cost/no-frills airline company, including the need to conduct research by clearly stating the research problem that is being attempted to be solved by the company. Include a few secondary research articles (2-3) to establish the need for research. (2 pages)
b. Research Objectives (1 page)
c. Research Design (3 pages)
d. Sample Method and Size (2 pages)
e. Target Respondent (1 page)
f. Information that would be captured through the interview guide (qualitative) / questionnaire (quantitative) (1 page)
g. Data Analysis plan (1 page)
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Research Proposal Understanding Food Travel Habits for a LowCost Airline a Background Introduction This research proposal aims to investigate the food travel habits of individuals in relation to a low...Get Instant Access to Expert-Tailored Solutions
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Research Methods For Business Students
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
8th Edition
1292208783, 978-1292208787
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