Question
Write the target country assessment for a market entry project. The Company is ARITZIA ( a Canadian clothing brand) and the target market is China.
Write the target country assessment for a market entry project.
The Company is ARITZIA ( a Canadian clothing brand) and the target market is China.
1. Write about the Political, Economic, and Natural environment of your target country. Contrast to Canada.
2. Write the key differences which needs to be aware of when launching (the Aritzia brand) in the Chinese market? Provide map(s)
3. Write the trade policies and laws that can help or hinder the company (Aritzia)?
4. Identify any existing political risks. Assess currency risk using a tool. Compare currency to Canadian over 5 years using online tool
Provide the implications to the launch while providing facts.
Give reference websites also.
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